This is a no-brainer. As we all know, groceries like Dominick's and Jewel have customer service counters. One of the things you can do there is put in a paper request for a particular item. I've asked for lactose-free ice cream among other things. Here is one suggestion to make the store truly better.

Ask them to give you the option of grass-fed beef. Currently this is NOT an option. It's healthier, lower in cholesterol. Pastured beef is more ethical. It's more sustainable and it simply tastes different. I won't even say it's better, just different. Why shouldn't we have another option in the meat case.

It takes a minute and it would be a great addition to our most commonly attended chain groceries.

What else are they missing?